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Rumors of our death are greatly exaggerated…

No, Iwanna isn’t going out of business.

That’s the short answer to an awful lot of questions being tossed our way after WLOS-TV Channel 13 broadcast a news item this week about the impending closure of the Iwanna press facility. For some reason, people equate the Iwanna printing plant with the published Iwanna newspaper products.

They’re not the same.

Our plant at 991 Sweeten Creek in Asheville has printed newspaper-like products for many years — including the weekly Iwannas in Asheville, Greenville, Hickory and Spartanburg. But we’ve also printed Iwanna specialty publications — including the growing and popular Sophie Magazine for women — at other locations. Lately, we’ve been test printing some regular issues of the Iwanna at other locations as well.

The Iwanna press facility is aging, and in many cases, it no longer meets the needs of customers who want a lot of color and more sophisticated print quality.
So, we’ve decided to consolidate the printing of our Iwannas and associated publications at the modern press facility of Fayetteville Publishing, our corporate parent in Fayetteville, N.C. It prints color-intensive products like USA Today.

Tragically, that means the end of 12 full-time and 12 part-time jobs at the Asheville Iwanna printing plant. The press facility will close at the end of August, and the employees working there will get severance packages depending on their length of service at Iwanna. Job assistance is being offered to some of the skilled press operators.

But as far as the Iwanna newspapers: You’ll still be able to find them, as always, at your local newstand or convenience store.

And soon, you’ll see a new cutting-edge website at Iwanna.com. But more on that later.

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Guide to Summer 2010 is free – and maybe worth $1,000 to you

Summertime Guide 2010 Book Cover

Summertime Guide 2010 Book Cover

Iwanna’s Summertime Guide 2010 is now on the streets, better than ever in a handy 80-page guidebook to activities across the North Carolina mountains and South Carolina upstate.

The annual magazine is in a smaller size this year — a perfect fit for your car or your coffee table as you consider places to visit and things to do all summer long. Weekend getaways, outdoor festivals, a complete calendar of events, fun activities for the family, treks into nature and the most interesting places in the mountains and upstate are included in the publication.

The guidebook marks the launch the Summer Fun Photo Contest, in which Iwanna is giving away $1,000 in cash to the best picture of the summer. The contest is part of Iwanna’s Contest Central and is an interactive competition in which you submit pictures that fit the theme “See What I Did This Summer.” The contest begins Memorial Day and lasts through Labor Day.

You can find the guidebook anywhere Iwanna is distributed, including most convenience stores and many grocery locations. But you might want to find one quickly — only a limited number are available and distributors are reporting they’re going fast.

Google Search Stories

Worst Car Names of All Time

Cars.com has come out with a list of the worst car names of all time.

No. 1 worst name? The Ford Aspire:

It’s pretty safe to say that many drivers’ dream cars fall under the category of sports car or luxury auto; few children hope to one day spend their commuting hours behind the wheel of a 63-horsepower subcompact hatchback. When Ford slapped the Aspire name on the back of this car, they were basically saying: “Yeah, even our car knows you wish you were driving something cooler.”

via Cars.com Selects Worst Car Names of All Time.

How home sellers can find comps

Zillow, which is quickly becoming the premier home selling site on the Internet, offers a good video on how to use their tools to run “comps” in your neighborhood.

Put Your Tax Refund to Work

Does the idea of a tax refund or stimulus cash have you dreaming of sunny beaches and shiny big-screen TVs? Before you dream it all away, run down this checklist. It may be just the personal relief package you need: Make sure to take care of the most important things first.

via Put Your Tax Refund to Work for you ~ Everything Finance.

Gawk at how the rich and famous live

Ever wonder how the regional rich and famous live? Check out this listing — the home of former Auburn football coach Tommy Tuberville.

After you’re done gawking, check out property closer to home by visiting Iwanna’s Castles sections — Asheville, Hickory, IwannaWest, Greenville and Spartanburg.


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